Doomscrolling and Digital Brain Rot: The Psychological Impact of Short-Form Media on Egyptian Youth

Abstract

The study aimed to investigate the psychological impact of short-form media on Egyptian Youth. In addition, the study seeks the relationship between doomscrolling and development of digital brain rot, it also aimed to study to investigate the relationship between Doomscrolling and Digital Brain Rot, the researcher relied to the descriptive research that depends on the sample survey method in Egypt (Cairo - Giza - Alexandria), with the aim of obtaining accurate and sufficient information about the research topic, The study sample a random sample (177 participants) from students of different faculties at Cairo University, Ain Shams University and Alahram Canadian University, The study results: The results of the first hypothesis showed that there is a statistically significant positive relationship between doomscrolling and digital brain rot among Egyptian youth, The results also proved the second hypothesis that there is a positive and statistically significant relationship between doomscrolling of short form media and psychological illness among Egyptian youth.